If you want to develop brand strongly then
digital marketing is critical component for it. We always in accordance with
SEO Dubai because we want to increase our visibility on searched results. On
the other hand, having a website does not guarantee that people will able to
find your website when they research you. Google is dependent upon complexity an
algorithm that takes into consideration number factors to give ranking to the
website on search results, which are listed below:
- · Using of targeted keywords in the content.
- · Optimization of meta tags such as meta description, header, titles and others.
- · Using of code such as HTML or CSS which are considered to be friendly for search engine
- · Enhancing website usability and speed.
- · Having sitemap for improving the crawl ability.
- · Building an optimized site structure.
- · Share of content on social networking sites.
- · Create back-links with a keyword anchor text.
These are the factors that improve the
ranking of the website through proper SEO Services, but over optimization of
certain factor leads to giving penalties. Certain factors are better ranking
than others are which accelerate abuse by webmasters. This includes stuffed content
that have number of keywords and sending low quality links so that searched
result can be manipulated. These strategies worked in past couple of years but
Google soon caught them up. Firstly SEO Company Dubai, avoid of using targeted
keywords so many times until and unless it does make sense to use them in a
sentence other it will reduce the ranking. Use of duplicate is not allowed at
all, the website pages should be filled with distinctive and useful content for
the visitor. Usage of good quality link from relevant sources is always
appreciated and to diversify the anchor text used is highly recommended.
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